Click price list
The cost per click (CPC) is based on the product price including VAT. For products priced up to CZK 20.00, no CPC is charged. CPC rates are listed excluding VAT.
We continuously monitor the market and adapt our prices to current conditions. Adjustments occur approximately every two weeks to account for seasonality, competition, and other factors. Changes apply only to selected categories and usually consist of minor adjustments in the single-digit percentage range. Dynamic pricing is based on several key factors:
- Seasonality and trends in the respective categories.
- Market situation – for example, pricing may be influenced by a major player entering or leaving the e-commerce market.
- Competition – depending on low or high demand, the price will be adjusted downwards or upwards to match demand in the given category.
We will keep you updated on all changes via the online store administration environment and, in the case of major changes, also by email.
Price list for clicks from full-text search and store detail
The cost per click from full-text search results and store details is charged at a flat rate of CZK 3.49.